Grey and black pixel football Acura Elite
Acura Elite branded football with gold, green, and red pattern

ELITE Experiences For Client Campaigns

  • Campaign Ready
    Brand Activations
  • Crowd Puller
    Fan Engagement
  • Partner Impact
    Sponsor Value
  • Live Energy
    Event Entertainment
David beckham hi fiving child while using Acura Elite ICON Arena
icon acura elite arena next to car
Woman in kit using ICON V2 kicking football
Gareth Bale standing with football in blue branded acura elite icon arena

From Brief To Brand Moment

Acura Elite products help agencies turn football into an interactive brand experience for clients. From fan zones and sponsor activations to retail pop-ups, product launches, corporate events and sports festivals, the equipment gives audiences something active to take part in rather than simply watch.

With brandable panels, custom graphics, scoring formats and leaderboard-based challenges, each setup can be tailored to the campaign, venue and audience. It gives agencies a high-impact way to increase footfall, encourage dwell time, create shareable moments and deliver stronger value for sponsors and clients.

Products That Fit The Brief

Explore interactive football products designed to meet different briefs, spaces and campaign goals. From compact quick-play challenges to larger immersive setups, each product offers a different way for agencies to create an experience that aligns with a client’s vision, audience and brand identity.
Product image of the ESA ICON fast feet product with a padded transparent background
Product image of the ESA ICON V2 on a transparent background
Product image of the ICON Q equipment on a transparent background
Product image of the ESA ICON CUBE 16-panel on a transparent background
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Built For Live Engagement

Each Acura product is designed to create a different kind of football experience, shaped around your client’s goals, audience and campaign mission.

Whether the focus is competition, footfall, dwell time, data capture or brand engagement, products like the Icon, Precision Wall and Circuit can be tailored to suit the event format and deliver a memorable activation that feels purpose-built for the brand.

Frequently Asked Questions

Everything agencies need to know about planning, branding and delivering interactive football activations for clients, sponsors and live events.

Yes. Products can be adapted with brand colours, logos, vinyl graphics, sponsor messaging and full-surface wraps depending on the product and activation requirements.

Yes. The best setup depends on the audience, space, campaign goal, dwell time, event type and whether the focus is training, competition, entertainment or sponsor engagement.

Yes. Score-based challenges and leaderboards can be used to create competition, encourage repeat participation and give people a reason to stay engaged. This also helps create stronger moments for photography, video and social content.

Yes. The LED targets, branded panels, scoring moments and participant reactions make the equipment strong for social media, video, photography and behind-the-scenes campaign content.

This depends on the event requirements. Acura Elite can advise on setup, layout, equipment use and participant flow so the activation runs smoothly and fits the wider event schedule.

Many products can be used across different event environments, depending on space, surface, access, power and weather conditions. Some products are more suited to temporary activations, while others, such as the Precision Wall, require a more planned setup and must be mounted to a suitable wall.